About BY SYTSKE LTD

Black-and-white headshot of Sytske Kamstra, a white woman smiling, photographed by Guido Karp

Sytske KAmstra

Event Producer • Project LEAD • Conference Programmer • Researcher • Yoga Therapist

BySytske Ltd is the independent consultancy and freelance business of Sytske Kamstra — a senior event producer, production coordinator, event & project manager, researcher, and yoga therapist with over 25 years of experience in the international live events industry.

BySytske Ltd specializes in:

  • All-scale event production & management
  • Conference programming, producing, and moderation
  • Project leadership for creative, branding, and agency-led teams
  • Data research & analysis for insights-driven projects in the music industry and complementary therapy fields
  • Event welfare, accessibility design and sustainbility support
  • And a separate, dedicated practice in yoga teaching and therapy (howmanyyogis.com)

Based in the United Kingdom and working across Europe and beyond, Sytske brings a structured yet compassionate approach to every project. She is known for her calm presence, cross-disciplinary skills, and clear, human communication style.

She works fluently in English and Dutch, and collaborates internationally with teams from the music industry, creative agencies, the wellbeing sector, and beyond.

Sytske is committed to creating inclusive, safe, and sustainable environments, both on-site and behind the scenes — with a strong emphasis on health & safety, digital innovation, and equitable representation in the events she produces.

FREELANCE
OPEN TO COLLABORATION
CONTACT
get in touch
LINKEDIN
DEGREE
University of Groningen, MASTER
LANGUAGES
ENglish (fluent)
Dutch (fluent)
French & German
(intermediate)
PHOTOGRAPHY
COMEDY

services BY SYTSKE

With over 25 years of experience in international live events, BySytske offers a unique mix of production expertise, creative leadership, and people-centered delivery. From high-pressure activations to complex research or wellbeing support, every service is delivered with clarity, calm, and a deep understanding of both people and purpose.
Plus an appropriate dosage of humour and positivity.

01.

EVENT PRODUCTION
& MANAGEMENT

From major conferences and brand activations to intimate pop-ups and complex festivals, Sytske manages every detail with clarity, care, and calm under pressure. Experienced in agency, charity, and public-sector environments, she works seamlessly across creative, logistics, and technical teams.

02.

CONFERENCE PRODUCING
& PROGRAMMING

From concept to stage, Sytske curates speakers, moderates panels, and shapes intelligent, inclusive event narratives. Whether leading programming or supporting production, bringing clarity, structure, and a calm energy to both behind-the-scenes logistics and front-of-house experiences.

03.

Project Leadership for Creative & Agency Teams

A reliable anchor in fast-paced, high-expectation environments. Sytske leads multidisciplinary teams with clear communication, sharp planning, and a calm presence — coordinating branding, production, and digital partners across agencies, freelancers, and stakeholders. Within deadline, on time!

04.

DATA RESEARCH & ANALYSIS

From survey design to strategic reporting, Sytske contributes to both qualitative and quantitative insights across the music industry, event sector, and complementary health. Her work bridges data and storytelling — helping teams understand what people value and where impact can grow.

05.

EVENT WELFARE & ACCESSIBILITY DESIGN

Sytske creates calm, inclusive event environments — from backstage to audience spaces. Her welfare work spans mental health support, accessibility strategy, and on-site wellbeing planning, helping clients design safer, more human-centered, inclusive and sustainable experiences.

06.

YOGA TEACHING & THERAPY

A qualified yoga therapist with a focus on trauma-informed, gentle practices tailored to individual needs. Sytske teaches across healthcare (NHS Oncology Yoga), community, and corporate settings — with a dedicated platform for her work at
howmanyyogis.com

EducatioN & CPD TRAINING By Sytske

2024

Data Analysis for Management

London School of Economics and Political Science, UK

2021 – 2024

Yoga Therapy Diploma (600+ HRS BCYT)

Yoga Campus – London, UK

2023

Mental Health First Aid

MHFA England, UK

2016 – 2019

Anahata yoga teacher traininG (500+ hrs ryT)

Anahata Yoga, Austria / Australia

2016-2019

Children’s Yoga Teacher Foundation Training (RYT)

YogaBeez – London, UK

2014

University Diploma in Events Safety Management

University of Derby, UK

2016 – ongoing

Adult & paediatric First Aid / Basic Life Support / Safeguarding training

Various institutions – London, UK – renewing bi-annually.

1996 – 2002

Masters, Social & Economic History

University of Groningen, The Netherlands

Design That Makes a Difference.

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PUBLICATIONS & Research

Sytske brings a unique passion for data — for her, working with datasets is like coming home. With a research-based Master’s degree and a background in implementing RFID systems for cashless payment and access control, she blends structured insight with technical precision and an evidence-based mindset. Her contributions support data-led publications and campaigns that drive advocacy in the music and wellbeing sectors, particularly through cleaning, analyzing, and structuring data to surface meaningful, actionable insights.

AIP MEmbers Report 2024

Sytske prepared and cleaned the full dataset for this independent promoters survey, laying the foundation for analysis by AIP’s research team.
Read the report →

MVT Annual Report 2024

Sytske works as a consultant with Music Venue Trust on the delivery of the annual Venues Day event. For the annual Venues Day report, Sytske took responsibility for data collection, cleaning, and early-stage analysis — supporting Music Venue Trust in surfacing sector-wide insights.
View the report →

NHS Complementary Services

Sytske is currently engaged in collaborative research exploring the role of yoga and complementary therapies in cancer and palliative care. This early-stage work is not yet published but reflects her broader experience in healthcare and wellbeing.

working with Sytske

Over the years, Sytske has worked alongside clients, collaborators, and event teams across the globe. Here’s what a few of them have shared about working with her — from long-standing partnerships to fast-turnaround productions under pressure.

I cannot recommend Sytske highly enough. Her vast experience and knowledge of event production engender peace of mind when pulling together complex events. Her tenacity and problem-solving abilities are second to none. She has proven herself an invaluable team member repeatedly and I would be lost without her.


Beverley Whitrick

COO, Music Venue Trust & Event Producer, Venues Day

Sytske first worked with me in 2011, when we took responsibility for the ILMC Production Meeting, which ran until 2022. As well as that event we continued to work together on a myriad of other events. During this time Sytske has proved to be a reliable, hardworking, knowledgeable person in relation to production of events, if she doesn’t know the answer will know someone who does. She has an incredibly wide number of contacts within the event industry, both in the production and promotion field. She is driven and organised, both in her professional and personal life, so as to ensure the end result is as required. She is an intelligent, very honest, gregarious and caring person who I am proud to have worked with and to say has become a good friend.


Carl A H Martin

Working with Sytske at the Olympic Games was an absolute pleasure. As a project manager, she’s incredibly professional, capable, and reliable—someone you can always count on to get things done with precision and calm under pressure. But what really sets her apart is her ability to combine that professionalism with a fun, personable attitude that makes collaboration not only productive but genuinely enjoyable. She brings both structure and spirit to the team—an invaluable combination.


Jamy GallmanN

I’ve had the pleasure of working on events with Sytske for the last few years, and she is consistently a standout professional. Her strong leadership and solutions-oriented approach make her an invaluable asset on any team. Whether Sytske’s managing teams, coordinating logistics, or resolving last-minute challenges, she does so with confidence, clarity, and great communication all round. I can’t recommend her highly enough.


Stacey ELODIE UWIMANA

Sytske first worked with me in 2011, when we took responsibility for the ILMC Production Meeting, which ran until 2022. As well as that event we continued to work together on a myriad of other events. During this time Sytske has proved to be a reliable, hardworking, knowledgeable person in relation to production of events, if she doesn’t know the answer will know someone who does. She has an incredibly wide number of contacts within the event industry, both in the production and promotion field. She is driven and organised, both in her professional and personal life, so as to ensure the end result is as required. She is an intelligent, very honest, gregarious and caring person who I am proud to have worked with and to say has become a good friend.


Carl A H Martin

Working with Sytske at the Olympic Games was an absolute pleasure. As a project manager, she’s incredibly professional, capable, and reliable—someone you can always count on to get things done with precision and calm under pressure. But what really sets her apart is her ability to combine that professionalism with a fun, personable attitude that makes collaboration not only productive but genuinely enjoyable. She brings both structure and spirit to the team—an invaluable combination.


Jamy GallmanN